Author name: Mahnoor Malik

The High Cost of “Feasible” on Paper In emerging markets, a feasibility study often functions less as an objective evaluation and more as a bureaucratic formality—a necessary step to secure funding rather than a genuine test of viability . The result is a familiar pattern: projects approved with glowing benefit-cost ratios (BCRs) and optimistic timelines that,

Introduction In today’s data-saturated business environment, most organisations are drowning in competitive intelligence. They track market share, monitor social media, and benchmark product features against their closest rivals. Yet despite this, many still get outmaneuvered by competitors who seem to appear from nowhere or gain ground for reasons that remain unclear. The problem is not

For decades, the conventional wisdom in business has been to “know your customer.” This mantra has driven the collection of vast amounts of internal data, creating a treasure trove of information on existing customers’ behaviors, preferences, and purchasing patterns. As one of the leading global market research companies, GRMC EdgeSphere has witnessed countless organizations fall

In the high-stakes arena of mergers and acquisitions, the focus is traditionally on financials, market synergies, and operational integration. Yet, a shadow risk lurks beneath the surface, capable of eroding value, derailing integration, and damaging reputation long after the ink has dried: cybersecurity. For CEOs, CIOs, and CISOs, the message is clear: cyber risk is business

This scenario is playing out in enterprises globally—a direct result of vulnerability fatigue, where security teams are overwhelmed by the sheer volume of alerts and often prioritize the wrong issues. The data is stark: in 2025, over 48,000 new CVEs were published, yet less than 0.5% are confirmed to be exploited in the wild. This is

In a world drowning in data, the real challenge isn’t finding information—it’s finding insight. For businesses, governments, and NGOs operating across the Caribbean, LATAM, Africa, Asia, and North America, the question isn’t “do we have data?” but “do we have the right data, and do we know what to do with it?” Enter GRMC and its

For decades, the market research industry operated on a well-defined, linear model. A business would commission a study, wait weeks or even months for fieldwork and analysis, and receive a final report. This report, while valuable, often arrived as a snapshot of a moment that had already passed. The pace of business, particularly when expanding

As enterprise cloud adoption accelerates, security leaders face a critical misconception: that deploying a Cloud Security Posture Management (CSPM) tool is a one-time fix. The reality is starkly different. For CEOs, CISOs, and IT Directors overseeing complex cloud environments—particularly in regulated sectors like finance, healthcare, and government—treating CSPM as a “set-and-forget” solution introduces significant business

For over a decade, the enterprise cybersecurity playbook for combating phishing has remained largely unchanged: conduct mandatory security awareness training, run simulated phishing campaigns, and hope employees learn to spot the threats. This approach has become a multi-billion-dollar industry, yet the problem continues to escalate. It is time for a candid assessment: the strategy has

For years, the enterprise cybersecurity narrative has been dominated by ransomware, supply chain attacks, and the perennial challenge of patch management. Just as organizations have begun to mature their defenses against these known threats, a new and insidious attack surface has emerged—one that is often invisible to traditional security tools and overlooked in boardroom risk